Thirty days ago I took up the challenge of writing 30 blogs for 30 consecutive days – easy some of you may say but I come from the world of fashion buying and being a hands on creative, I have had to learn to be a writer.
I had to learn to be a copy writer and blogger for my eccommerce site Hat Attic, I couldn’t afford to employ anyone so had to learn from scratch how to do everything.
Sarah and Kevan Arrows challenge has been a great learning curve for me and although at times I have found it really hard I have thoroughly enjoyed it and learnt a hell of a lot on the journey.
“You get a good set of data to analyse.When you do a blogging challenge you work a little bit harder on your blogging. This means you start using keywords, an editorial calender and all the things you should be doing but don’t currently do.” Sarah Arrow.
Sarahs daily emails nudge you into new ways of thinking, planning and communicating without imposing on your own creativity. It has made me realise that I have something to say that other people are interested in and that those people appreciate me for being me.
The challenge has made me understand who my ‘Super customer’ is, which is the key to my marketing strategy. I now know I can talk to her without changing anything, by just being me.
“Rewards include being found better in search engines, increased social proof and the ability to network with others building their blog too.”
In conclusion I have found the challenge invaluable to learning my new trade of communication. It has given me another string to my bow.
So instead of just wildly throwing out a few sentences here and there “spraying and praying” Claire Mitchell, Awesome Business school, take some time, 30 days in fact and learn to do it properly.
I have completed my first challenge and will do it again, but for now I am just going to use everything I have learnt to make the blogs on my website even better so please subscribe to Hat Attic for newsletters and continue to read the benefits of my wisdom. You can also find me on Facebook and Twitter.
thehatlady1 